Name: Axis Direct
Brand: Axis Direct
Price: 20 INR
Availability: InStock
Rating: 3.7 (1 reviews)

Overview

Axis Direct provides seamless integration with Axis Bank through its 3-in-1 account that combines banking, trading, and demat facilities on one platform. The broker currently offers promotional zero brokerage on intraday equity, futures and options, and commodities trading, with delivery trades at just 0.20%. Perfect for Axis Bank customers seeking convenient fund transfers and consolidated portfolio management across banking and investments. As part of India's third-largest private bank with SEBI regulation, Axis Direct combines institutional trust with retail-friendly pricing and over 40 physical branches for support.

Pros

↑Seamless 3-in-1 integration with Axis Bank account
↑Promotional zero brokerage on intraday and derivatives
↑Wide branch network with physical support nationwide

Cons

↓Higher delivery brokerage compared to discount brokers
↓Annual maintenance charges of ₹650 for demat account
↓Platform technology lags behind newer discount brokers

Key Highlights

Welcome Offer
₹0 intraday and F&O brokerage
Limited period promotional offer
Zero brokerage on intraday equity trades
Zero brokerage on futures and options
Zero brokerage on commodity trades
Delivery trades at 0.20%

Trading Costs
₹20 flat per order
Standard plan: ₹20 per executed order
Applies to intraday, F&O, and commodity segments
Delivery trades at 0.50% of turnover
Options trading at ₹20 per order
Minimum brokerage ₹25 per order

Assets & Markets
30+ investment products
Equities, derivatives, commodities, currencies
Mutual funds, SIPs, IPOs, ETFs
Bonds, NCDs, corporate fixed deposits
Global investing in US stocks
Insurance and financial planning products

Why Choose?
3-in-1 integrated account
Bank account with Axis Bank
Trading account for executing trades
Demat account for holding securities
Seamless fund transfers between accounts
Single platform for all financial needs

Regulation & Safety
SEBI and NSDL regulated
SEBI Registration: INZ000161633
NSE Member Code: 14816
BSE Member Code: 3163
NSDL and CDSL depository participant
Regulated by Securities and Exchange Board of India

Account Minimum
MTF from 10.99% annually
Margin Trading Facility available
Interest rates from 10.99% to 17.99% per annum
Based on trading volume and relationship
Hold positions up to 240 days
Competitive rates for active traders

Key Benefits

Trading Costs

★3.5

▼

Promotional zero brokerage on intraday equity, F&O, and commodities
Delivery trades at 0.20% during promo, standard 0.50%
Options trading at flat ₹20 per order
Minimum brokerage ₹25 per order
Annual demat maintenance ₹650
Call and trade free for 20 calls monthly, then ₹20 per order

Platform And Tools

★3.3

▼

Mobile app Axis Direct Trader with option chain
Web trading platform accessible via browser
Desktop terminal Axis Direct Ring for active traders
Swift Trade platform for quick execution
Real-time market data and live streaming
Customizable watchlists and alerts

Research And Analysis

★4.0

▼

In-house research team providing daily calls
Technical and fundamental analysis reports
Investment advisory services available
Stock screeners and scanners
Educational courses under Funtastic Learning
Expert-curated stock baskets and model portfolios

Mobile Trading

★3.2

▼

Axis Direct Trader app for iOS and Android
Real-time quotes and market data
Option chain trading from mobile
Single swipe order placement
Portfolio tracking and P&L statements
App Store rating around 3.5 stars

Account Features

★4.2

▼

3-in-1 account with seamless integration
Margin Trading Facility up to 240 days
IPO applications via UPI
Direct mutual fund investments zero commission
Global investing in US markets
Call and trade assisted service

Security And Trust

★4.5

▼

SEBI registered broker since 2005
Part of Axis Bank, India's third largest private bank
Client funds segregated and protected
NSDL and CDSL depository participant
Regular audits and compliance
Multiple regulatory licenses and memberships

Customer Support

★3.8

▼

Email support at [email protected]
Phone support during business hours
40+ branch locations across India
In-app chat support available
Dedicated relationship managers for premium clients
Call and trade facility with human assistance

Educational Resources

★3.5

▼

Funtastic Learning courses for beginners
Investment webinars and seminars
Market analysis articles and blogs
Trading tutorials and guides
Research reports for learning
Limited structured courses compared to competitors

VIP Program

1Standard Fixed Plan

▼

Volume A U M	No minimum balance required Default plan for all users No subscription fees
Fee Waivers	Equity delivery: 0.50% of turnover Equity intraday: 0.05% of turnover Futures: 0.05% of turnover Options: ₹20 per order
Exclusive Tools	Access to all standard platforms Basic research reports Real-time market data
Other Perks	Standard customer support 20 free call and trade per month Educational resources access

2Investment Plus Plan

▼

Volume A U M	Complimentary delivery turnover ₹3 lakh for 6 months Subscription fee ₹1,500 Suitable for regular investors
Fee Waivers	Same brokerage structure as standard Free call and trade for 1 month Brokerage saved on delivery turnover
Exclusive Tools	Enhanced research access Priority platform features Advanced charting tools
Other Perks	One month free call and trade Priority customer support Dedicated relationship guidance

3Now or Never Plan

▼

Volume A U M	Complimentary delivery turnover ₹12 lakh for 1 year One-time subscription ₹5,555 Valid for 10 years
Fee Waivers	Substantial savings on delivery trades Same intraday and F&O rates Long-term cost efficiency
Exclusive Tools	Premium platform access Advanced research tools Real-time analytics
Other Perks	10-year validity period Maximum delivery turnover benefit VIP customer support

4Trade@20 Plan

▼

Volume A U M	Maintain ₹75,000 average quarterly balance in Axis Bank For Axis Bank account holders Non-Axis customers pay ₹250 monthly
Fee Waivers	Flat ₹20 per trade all segments Applies to equity and derivatives Not applicable for commodities and currency
Exclusive Tools	All standard tools included Seamless bank integration Quick fund transfers
Other Perks	Best value for Axis Bank customers Simplified pricing structure Plan modification ₹500 per quarter

Available Tools

Trading Tools

▼

Paper Trading	×
Margin Trading	✓
Zero Commission	✓
Fractional Shares	×
After Hours Trading	×

Automation

▼

Dca	✓
Algo Trading	×
Grid Trading	×
Trading Bots	×
Robo Advisory	×
Sentiment Analysis	×
Social Copy Trading	×
Ai Trading Assistant	×

Advanced Tools

▼

Api Access	×
Basket Trading	✓
Options Strategies	×
Smart Order Routing	×
Backtesting Capabilities	×

Detailed Information

Commission Tiers	Standard: Equity delivery 0.50%, intraday 0.05% Promotional: ₹0 intraday, F&O, commodities Investment Plus: ₹1,500 subscription with ₹3L delivery turnover Now or Never: ₹5,555 for ₹12L delivery turnover over 10 years Trade@20: Flat ₹20 all trades with ₹75k bank balance
Trading Fees	Equity delivery: 0.50% (promotional 0.20%) Equity intraday: 0.05% (promotional ₹0) Equity futures: 0.05% (promotional 0.02%) Equity options: ₹20 per order Commodity futures: 0.03% each side Commodity options: ₹50 per lot Currency futures: 0.03% each side Currency options: ₹20 per lot
Stock Etf Commission	0.50% standard (0.20% promotional)
Options Commission	₹20 per order
Futures Commission	0.05% standard (0.02% promotional)
Financing Rates	MTF rates from 10.99% to 17.99% annually Rates based on trading volume Tier 1: Above ₹25 lakh turnover - 10.99% Tier 2: ₹10-25 lakh turnover - 12.99% Tier 3: ₹5-10 lakh turnover - 14.99% Tier 4: ₹1-5 lakh turnover - 15.99% Tier 5: Below ₹1 lakh turnover - 17.99%
Margin Interest Rate	10.99% to 17.99% per annum
Overnight Fees	Interest calculated on MTF positions daily
Non Trading Fees	Demat AMC: ₹650 annually Trading account: Free Call and trade: Free 20 calls, then ₹20 per order Auto square-off: ₹20 per call Plan modification: ₹500 per quarter
Deposit Fee	₹0 for bank transfers
Withdrawal Fee	₹0 for bank transfers Same-day payout charges may apply
Inactivity Fee	Account becomes inactive after 2 years Reactivation required via email or letter No specific inactivity charges
Currency Conversion Fee	Not applicable for INR accounts
Data Feed Fees	Real-time market data included No additional charges for standard data
Order Modification Fee	₹0
Vip Fee Tiers	Investment Plus: ₹1,500 subscription Now or Never: ₹5,555 one-time (10 years) Trade@20: ₹250/month for non-Axis customers Volume-based MTF rate reductions

Minimum Spreads	Market-dependent spreads No fixed spread guarantee
Maximum Leverage	Intraday: Up to 5x F&O: As per exchange margins MTF: Based on stock eligibility
Margin Call Level	Standard exchange requirements Platform monitors real-time
Stop Out Level	Auto square-off at 3:15 PM for intraday
Negative Balance Protection	Not explicitly stated Risk management in place
Settlement Period	T+1 for equity delivery Instant for intraday
Order Execution Quality	Direct market access to NSE and BSE Real-time order execution Smart order routing for best prices Order confirmation via SMS and email

Stocks Count	5,000
Etfs Count	200
Crypto Count	0
Forex Pairs Count	0
Product Universe Overview	Over 5,000 stocks on NSE and BSE Equity derivatives: futures and options Commodity trading on MCX Currency derivatives on NSE Mutual funds, IPOs, ETFs, bonds Global investing in US stocks
Geographic Market Coverage	India: Complete NSE and BSE access United States: Global investing platform No other international markets directly
Major Markets Details	NSE: Full equity and derivatives BSE: Full equity trading MCX: Commodity futures and options All major Indian indices accessible
Emerging Markets Details	No direct emerging markets access India-focused platform primarily
Base Currencies Supported	INR (Indian Rupee) primary USD for global investing accounts

Trading Platforms Overview	Multi-platform ecosystem Mobile, web, and desktop solutions Axis Direct Trader mobile app Web trading terminal Swift Trade for quick execution Axis Direct Ring desktop platform
Desktop Platform	Axis Direct Ring professional terminal Advanced charting and technical analysis Multiple monitor support Fast order execution Subscription-based premium features
Mobile App	Axis Direct Trader app iOS and Android compatible Option chain trading capability Real-time quotes and news Single swipe order placement Portfolio tracking and reports
Web Platform	Browser-based trading platform No download required Full trading functionality Research and analysis tools Works on any device with internet
Trading Tools And Features	Customizable watchlists Real-time market scanners Stock screeners with filters Price alerts via SMS and email GTD (Good Till Date) orders Basket trading for multiple stocks
Charting And Technical Analysis	Interactive charts with technical indicators Multiple timeframes and chart types Drawing tools and pattern recognition Real-time price updates Volume analysis tools Historical data access
Risk Management Tools	Stop-loss orders supported Target price orders Bracket orders for risk management Position monitoring and alerts Margin requirement calculators Auto square-off for intraday positions
Order Types Available	Market orders for instant execution Limit orders with price control Stop-loss orders Good Till Date (GTD) orders After Market Orders (AMO) Cover orders and bracket orders
Integrations And Api Access	No public API access Third-party platform integration limited Focus on proprietary platforms
Third Party Platforms	Not available
Api Rate Limits	Not applicable
Algo Trading Support	Not supported for retail clients

Customer Support Overview	Multi-channel customer support Email, phone, and branch assistance In-app chat support Call and trade facility 40+ branch locations nationwide
Phone Support Hours	Business hours: 8 AM to 8 PM weekdays Limited weekend support Toll-free helpline available
Live Chat Availability	In-app messaging during business hours Email for non-urgent queries
Email Response Time	Typically within 24-48 hours Faster for urgent trading issues
Languages Supported	English and Hindi primarily Regional language support at branches
Local Office Presence	40+ branches across major cities Walk-in support available Account opening at branches
Account Manager	Available for premium clients Investment advisory services Dedicated relationship managers for high-value accounts
Educational Resources Overview	Funtastic Learning courses Investment webinars regularly Market analysis blogs and articles Trading tutorials and guides Beginner-friendly content
Beginner Resources	Getting started guides Video tutorials on platform usage Basic investment concepts explained Demo walkthrough available
Webinars And Tutorials	Regular market webinars Expert-led investment sessions Technical analysis workshops Recorded sessions available
Market Analysis And Research	Daily market commentary Technical and fundamental research Stock recommendations Sector analysis reports Expert insights and views
Demo Account Details	No separate demo account Paper trading not available Learning through small real trades recommended
Trading Courses	Funtastic Learning platform 5 courses covering basics to advanced Self-paced online learning Certificate courses not offered
Tax Reporting Help	Capital gains statements provided Tax calculation assistance Annual statements for filing Limited tax advisory services

Regulation Overview	SEBI registered stockbroker Part of Axis Bank ecosystem Multiple regulatory memberships Regular audits and compliance checks
Primary Regulator	Securities and Exchange Board of India (SEBI)
License Number	SEBI Registration: INZ000161633 NSE Member Code: 14816 BSE Member Code: 3163
Investor Protection Scheme	Client funds segregated from broker funds NSDL and CDSL depository participant Investor grievance redressal mechanism Insurance coverage for client assets
Security Features	Two-factor authentication Secure login with OTP verification Session timeout for security Encrypted data transmission Regular security audits SMS and email alerts for transactions

Commission Tiers

Standard: Equity delivery 0.50%, intraday 0.05%
Promotional: ₹0 intraday, F&O, commodities
Investment Plus: ₹1,500 subscription with ₹3L delivery turnover
Now or Never: ₹5,555 for ₹12L delivery turnover over 10 years
Trade@20: Flat ₹20 all trades with ₹75k bank balance

Trading Fees

Equity delivery: 0.50% (promotional 0.20%)
Equity intraday: 0.05% (promotional ₹0)
Equity futures: 0.05% (promotional 0.02%)
Equity options: ₹20 per order
Commodity futures: 0.03% each side
Commodity options: ₹50 per lot
Currency futures: 0.03% each side
Currency options: ₹20 per lot

Stock Etf Commission

0.50% standard (0.20% promotional)

Options Commission

₹20 per order

Futures Commission

0.05% standard (0.02% promotional)

Financing Rates

MTF rates from 10.99% to 17.99% annually
Rates based on trading volume
Tier 1: Above ₹25 lakh turnover - 10.99%
Tier 2: ₹10-25 lakh turnover - 12.99%
Tier 3: ₹5-10 lakh turnover - 14.99%
Tier 4: ₹1-5 lakh turnover - 15.99%
Tier 5: Below ₹1 lakh turnover - 17.99%

Margin Interest Rate

10.99% to 17.99% per annum

Overnight Fees

Interest calculated on MTF positions daily

Non Trading Fees

Demat AMC: ₹650 annually
Trading account: Free
Call and trade: Free 20 calls, then ₹20 per order
Auto square-off: ₹20 per call
Plan modification: ₹500 per quarter

Deposit Fee

₹0 for bank transfers

Withdrawal Fee

₹0 for bank transfers
Same-day payout charges may apply

Inactivity Fee

Account becomes inactive after 2 years
Reactivation required via email or letter
No specific inactivity charges

Currency Conversion Fee

Not applicable for INR accounts

Data Feed Fees

Real-time market data included
No additional charges for standard data

Order Modification Fee

₹0

Vip Fee Tiers

Investment Plus: ₹1,500 subscription
Now or Never: ₹5,555 one-time (10 years)
Trade@20: ₹250/month for non-Axis customers
Volume-based MTF rate reductions

Axis Direct

Overview

Pros

Cons

Key Highlights

Key Benefits

VIP Program

Available Tools

Detailed Information

Related Products

Pros

Cons